Lytham St. Annes, Lancashire

Role Summary

An exciting opportunity for a Commercial Manager to join a Global leader in the animal health industry. Reporting to the Group Chairman, the Commercial Manager will be responsible for the development and implementation of Company’s marketing strategy.

Main Duties (but not limited to): -

• Responsible for the development and implementation of clearly defined marketing strategies
• Prioritise the Division sales and marketing requirements with the Sales Director and Group Chairman to form an annual plan which will maximise group and individual company ROI.
• Work closely with the Sales Director and Business Unit Manager’s to formulate and implement annual sales and marketing initiatives for both the UK and international markets.
• Ensure both our subsidiaries and our Distributors embrace and implement our brand guidelines
• Be responsible for driving all new product development
• Chair all new product development and technical meetings
• Constantly strive to improve the packaging and presentation of all products in the range
• Responsible for all major shows including organising space and ensuring best possible location
• Ensure all international distributors comply with company guidelines when exhibiting in their own country
• Develop advertising campaigns to complement existing sales campaigns and seasonal activities.

About You

• At least five years’ experience in a similar role at senior level in a fast-paced environment
• Demonstrable new product development experience, from concept to launch.
• Excellent communication skills at all levels
• Well organised and a good time manager
• Good IT skills.

Required skills
Campaigns Marketing Packaging Product Development Veterinary